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August 12, 2016Why do I need a responsive website?
August 12, 2016What is a responsive or mobile-friendly website?
Did you know that more than 50% of traffic to websites comes from mobile phones? Did you also know that in early 2016, Google changed its SEO ranking algorithm so that mobile-friendly websites were ranked higher than desktop-only websites? A responsive website is a mobile-friendly website. There are multiple ways to have a website look and interact well on small screens such as mobile phones and tablets. For a while, the only way was to have a completely different website – one for mobile and one for desktop computers. Having two websites created problems when a change needed to be made, because it had to be made in two locations. It also created frustrations for users on mobile devices who wanted to do things on the website that the mobile version didn’t allow.
The latest trend is to use responsive design, which is a fluid way of laying out the elements on your website so that no matter how you resize the screen, it looks great without sacrificing important functions of the website. It doesn’t require content updates on multiple websites, because there is just one website for mobile and desktop.
For example, take a look at the following screen shots. The first screen shot is from a desktop. The second is from a smaller screen.



